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Five things for pharma marketers to know: Wednesday, October 28, 2015

Walgreens buys Rite Aid in $9.4 billion deal; Arena fires a third of its workforce and discontinues Belviq clinical trials; FDA approves Amgen melanoma immunotherapy

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Five things for pharma marketers to know: Monday, November 16, 2015

PBMs crack down on specialty pharmacies; Merck's cholesterol drug soldiers on; rare-disease drug nabs approval

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Five things for pharma marketers to know: Tuesday, November 24, 2015

Opdivo receives another indication; increasing generic prescriptions may boost patient adherence; hep.-C drugs should be prescribed during earlier stages of disease

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Five things for pharma marketers to know: Wednesday, November 25, 2015

FDA advisers vote against BioMarin's Duchenne drug; the FDA approves Lilly's lung-cancer drug; criticism mounts for Pfizer's proposed deal with Allergan

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Five things for pharma marketers to know: Thursday, December 17, 2015

The FDA approves Lilly's Lantus follow-on biologic; AstraZeneca buys majority stake in Acerta Pharma; Shkreli arrested on securities fraud charges

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Five things for pharma marketers to know: Tuesday, December 29, 2015

Generic-drug approval backlog criticized; KaloBios board members step down; Sovaldi costs as little as $4 in India

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Five things for pharma marketers to know: Monday, January 4, 2016

The FDA approved 45 new drugs in 2015; Baxalta signs immuno-oncology deal; pharma M&A activity may slow this year

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Five things for pharma marketers to know: Friday, January 15, 2016

The FDA declines to approve two drugs for Duchenne muscular dystrophy; government watchdog questions FDA's post-market drug tracking; WebMD denies acquisition talks

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Speeding up FDA Approvals Calls for Pause

The idea that 30 days is enough time for the FDA to evaluate anything is, of course, quite silly. But Sen. Cruz takes it one step further.

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Five things for pharma marketers to know: Wednesday, February 3, 2016

Seven potential blockbusters set to launch in 2016; Amarin case may lead to 'misleading' marketing; Valeant, Turing raised prices to meet preset targets

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